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Raid the cage campaign

Country Hungary
TV Channel TV2
Ad format Interactive microsite

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First HbbTV advertising campaign in Hungary

First HbbTV advertising campaign in Hungary.

Viewers of reality show “Raid the Cage” on the TV2 were able to press red button and play a game to enter the prize pool. Campaign was implemented in cooperation with Antenna Hungaria
and was supported by Mömax.

You can download the Case Study here.

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