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Exciting Collaboration between Castoola and VIDAA TV Hisense Europe

A Game-Changing Partnership for Addressable TV Advertising

We are thrilled to announce a groundbreaking collaboration between Castoola and VIDAA TV Hisense Europe. Together, we are revolutionizing the Addressable TV Advertising landscape in the Adriatic region! This strategic partnership marks a significant milestone, providing brands and businesses in the region with a wealth of opportunities to engage their target audience and maximize their advertising impact.


Castoola unlocks unparalleled advertising inventory as the exclusive ad sales house

Castoola takes centre stage as the exclusive ad sales house for Hisense Vidaa Smart TV inventory in the region. As a renowned global technology giant, Hisense Vidaa leads the smart TV domain, delivering cutting-edge entertainment experiences to millions of viewers worldwide. Paired with Castoola’s expertise in data-driven advertising strategies, this partnership enhances campaign effectiveness by seamlessly connecting brands with a vast viewership.


Empowering Brands for Maximum Impact

By leveraging the combined strength of Castoola’s state-of-the-art advertising solutions and the extensive reach of Hisense Vidaa Smart TVs, this partnership empowers brands with unparalleled advertising effectiveness and customer engagement. Whether it involves delivering personalized ads or creating captivating content experiences, this collaboration ushers in a new era of advertising effectiveness and customer engagement.



VIDAA is a dynamic technology company founded in 2019 by the Hisense Group. They specialize in developing the innovative VIDAA Smart TV OS and Content Platform. With a consumer-centric approach, VIDAA aims to deliver an immersive and intuitive smart TV experience. By pushing the boundaries of technology and fostering collaboration, VIDAA is transforming the future of entertainment. To learn more about VIDAA, click here.


About Castoola

Castoola is a leading provider of targeted TV advertising solutions, revolutionizing the way brands connect with their audiences. With a data-driven approach and state-of-the-art technology, Castoola empowers advertisers to deliver personalized and impactful campaigns. Our strategic partnerships, such as with VIDAA TV Hisense Europe, enable us to offer advanced advertising opportunities. By leveraging our expertise and industry-leading solutions, Castoola is transforming the TV advertising landscape, driving results and maximizing brand impact.


Elevate Your Brand’s Visibility

Are you ready to elevate your brand’s visibility and unlock supreme advertising opportunities in the Adriatic region? Join us in celebrating this game-changing collaboration and seize the chance to amplify your brand’s impact.

Stay tuned for more updates and exciting developments as we embark on this journey to transform the Addressable TV Advertising landscape! Click here to subscribe to our Newsletter.